How To Run ads on Instagram with your Facebook Page

To run ads without an Instagram account:

1. Go to ad creation.
2. At the Campaign level, choose an objective for your ad that supports Instagram.
3. At the Ad Set level, complete the Audience and Budget & schedule sections. Then, click Next.
4. At the Ad Level, you'll first need to connect a Facebook Page in the Identity section. Below Instagram Account, you'll see that the Page that you've connected has automatically been selected to be the voice of your ads on Instagram. If you'd like to add an Instagram account, click Connect account.
5. Before you place your order, make sure your Instagram Ad Preview appears. This will ensure your ad will be eligible to run on Instagram.